From the history of fashion
The old money style traces its roots back to the 20th century and is associated with the social class of the wealthiest families who inherited their fortunes from many previous generations. This style is not just about clothing, but reflects a philosophy of life where emphasis is placed not on status, but on refined taste and respect for traditions.
The old money aesthetic is characterized by classic timeless silhouettes, natural and high-quality fabrics, neutral colors, and the disregard for flashy logos, neon shades, and seasonal trends. Its origins stem from traditional dress codes of receptions, clubs, and prestigious educational institutions, as well as leisure activities engaged in by elite families, such as sailing, polo, and golf.
Men's fashion in the old money style is an ode to elegance and attention to detail. There is no place for fashion experiments and bright colors here. Impeccably tailored wool or linen suits become the foundation of a wardrobe. Polos and shirts complement the look, creating an impression of lightness and sophistication. Cashmere and wool sweaters and cardigans in neutral colors add warmth and coziness, emphasizing the refinement of the style. Trousers and chinos fit perfectly, while classic leather belts, expensive watches, and high-quality leather shoes complete the ensemble.
Stars of the Golden Age of Hollywood, such as Cary Grant, Gregory Peck, and Frank Sinatra, made significant contributions to popularizing old money style for men. Today, this style is embodied by figures like David Beckham, George Clooney, and Eddie Redmayne, showcasing impeccable taste.
Women's fashion in the old money style is the epitome of refinement and sophistication. Simple dresses, well-tailored jackets, and blazers in subdued tones exude dignity and grace. Quality materials such as silk, cashmere, and wool accentuate status and taste. In the arsenal of connoisseurs of this style are pleated skirts, sweaters draped over the shoulders, vests paired with shirts, polo shirts and shorts, low-heeled shoes, high boots, ballet flats, and loafers with white socks. Additionally, accessories like sunglasses, pearl earrings, scarves, and classic handbags are essential.
.jpg)
.jpg)
Among the most prominent representatives of the old money style are Grace Kelly, Audrey Hepburn, Jacqueline Kennedy, and Princess Diana, who became icons of this style, demonstrating the perfect balance between elegance and modernity. Today, many renowned fashionistas experiment with this style, adopting its timeless values and adding modern touches.
.jpg)
In an era of fast fashion and consumerism, the old money style reminds us of the importance of quality and sustainability. It inspires us to choose items that are symbols of timeless elegance and beauty and to invest in classic wardrobe pieces that will always remain relevant.
